WebProNews is reporting that some A$$hat is trying to trademark “SEO”, ostensibly for the purpose of standardizing the “process”. Yeah, right. And if it’s granted, how much you wanna bet he takes down all his competition’s domain names???

There is a process to object to his application, and if there is enough of a flood of objections, to the point where he misses answering one, then his trademark will be denied. The catch is it costs $300 to file an objection, but I would bet all SEO folks who make a living from this will be coming out of the woodwork to defend their right to use the term. Watch the video for the details.

I don’t know how he can say the term was first used in 2007. It’s been in use for YEARS by others. This is not what trademarks are for. They’re so you can brand an unusual term and have it be yours, they’re not to give someone the exclusive right to use a COMMON term.

Technorati Tags: SEO, SEO Trademark

This entry was posted on Wednesday, April 16th, 2008 at 5:58 pm and is filed under SEO. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.